The Importance of professional Web Design and development

In the digital marketing world, potential clients are often generated from online searches. Google reports that over six billion searchers pass through its search engine on a daily basis. Many of these searchers are potential prospects that are looking for the products or services your business offers. Given the high level of competition, you cannot afford to miss out on the opportunity to convert one of these many prospects into a potential client. To convert prospects, it is crucial that searchers are brought to your website, but when they arrive, you need a website that’s well-designed and optimized for conversions.

First impressions online happen fast. It takes a prospect just three seconds to judge your business by looking at your website. If your website does not immediately grab the prospect’s attention, they will hit the back button and move on to one of your competitors.

This is where we come in.

Our certified and experienced web designers can build a custom website that will captivate your prospects and convert them into new clients- guaranteed.

Your website is the foundation of a successful internet marketing campaign, so don’t allow your website to be engineered by just any web design firm. If you don’t have a website, or if yours is outdated, let our team design you a custom, cutting-edge website that will increase leads and maximize conversions.

THE 14 KEY INGREDIENTS OF A NEXT LEVEL WEBSITE

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Our Website Portfolio

LANDING PAGE DESIGN

At Next Level Marketing, we specialize in creating landing pages that feature compelling headlines, powerful calls-to-action, and original content. The problem with most business landing pages is that they generally fail to meet the expectations of the visitor. Often, businesses are simply driving people to their homepage instead.

Ideally, your homepage serves as an introduction to your business. It conveys a high-level overview of your brand and incorporates links and navigation to other areas of your site like services and contact pages. The purpose of a landing page runs deeper than that. Its primary objective is to convert visitors coming from marketing campaigns as quickly as possible by taking an action on your website, such as filling out a form or making a phone call.

If you need landing pages or want to refresh your existing ones, contact Next Level Marketing today. We know that custom landing pages are essential for maximizing conversions and leads from inbound website traffic generated by digital marketing campaigns such as Google Ads, SEO, Social Media, Video Marketing, and Email Marketing. Through years of research, trial and error, and creative thinking- we’ve perfected a formula for creating attention-grabbing, visually stunning, and high-converting landing pages. We use state-of-the-art tools such as heat maps to understand what content is important to your website visitors and target audience, and strategically make design and development choices based on those insights.

What Our Clients Have To Say About Working With Next Level!

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"We got the ultimate goal of being on the first page of Google" - Samson Magid

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"Strategies employed by Next Level had greatly increased our bottom line" - Louis DeVoto

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"Next Level Marketing is keeping me busy which is a good thing" - Anna Shapiro, Esq., LLM

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"Next Level Marketing has provided us outstanding service"- Matthew J. Elias, FAAD

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"I've been unbelievably impressed with their services"- Ryan Stoddard

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"I highly recommend Next Level Marketing" - Fred Steinberg

What Makes Our Web Design Philosophy Different?

We begin all web design projects by having a comprehensive discussion. Our goal is to get an in-depth analysis of your business with the goal of creating a custom website that emphasizes your strengths. We focus on a highly targeted user experience, using strong call-to-action buttons and links to convert visitors into clients.

We build ALL of our websites to be “search engine friendly.” Having a visually stunning website is a small part of the web design process. Arguably, the most important factor in making a strong web design is making sure your website follows Google’s Search Engine Optimization protocols.

At Next Level Marketing, we pride ourselves on being SEO experts and have 20 years of experience in performing SEO for our clients. We use our extensive SEO expertise to build websites that will help your organic rankings. Our goal is to ensure that your website is at the top of all major search engines. Our programmers and web designers have gone through extensive training to ensure that your website is coded properly to maximize your visibility across all major search engines, especially Google.

We also make sure your website is designed properly on all devices. Google has gone on record stating, “More searches take place on mobile devices than on computers in 10 countries including the US and Japan.” Our programmers utilize the most advanced Cascading Style Sheets (CSS) to adjust and scale elements of your website to ensure it is optimized on all mobile devices. Our mission as your design team is to ensure that your website is optimized on almost any size screen or browser. Responsive website design (RWD) is critical for organic mobile search rankings, and mobile search is now more important than ever.

Turnkey Solution For All of Your Website Design and Development Needs

State Of The Art
Design and development

The digital world is dynamic and ever-changing. Your website should be, too. We understand that no two brands are exactly alike, so no two website builds can take the exact same approach. We pride ourselves on our ability to combine decades of successful marketing strategies with the flexibility to stay nimble in the face of ever-changing markets and algorithms. We offer scalable plans as dynamic as your growing business, and work with you every step of the way to turn your vision into something tangible for the world to see (and love).

OUR 6-STEP WEBSITE DEVELOPMENT PROCESS

Planning

Purpose
What is the purpose of the site? Promote a service? Sell a product?

Goals
What do you hope to accomplish by building this website?

Target Audience
Whom do you want the website to target in terms of a desired audience?

Content
What kind of info will your audience be looking for on your site?

Design

Brand Identity
What is the look & feel you want on your site?

Functionality
What special functions do you want your site to perform?

Architecture
What is the best persuasion architecture for conversions?

Iterative Process
We design your site in Photoshop until you’re satisfied

Development

WordPress Theme
We develop a custom theme from your PSD design

HTML/CSS
We write HTML/CSS code complying with current web standards

Plugin Development
Identify any and all plug-ins that will enhance your website and implement them if needed

Responsive Design
We ensure that your site will have the very best in cross-device functionality

Testing

Functionality
Making sure all forms, scripts, links, and custom functionality are working properly

Web Browser
Optimized to be viewed in the latest versions of all web browsers

Code Validation
Validating that all custom-written code is functioning as it should

Website Speed
Ensuring page-load speed is within optimal limits

Launch

Domain Registration
Register your domain names for your site

Website Hosting
We will host your website on one of several secured web hosting providers

Site Transfer
We transfer your site from our staging server to a hosting provider of your choice

Final Test
Confirm web transfer went smoothly

Support

Updates
Updates We ensure your website is constantly updated for optimal functionality and security

Backup
We create and maintain backups of your site to mitigate catastrophic occurrences

Security Monitoring
We protect and maintain your site using industry leading security measures

Uptime Monitoring
We monitor the uptime status of your website to ensure it is always accessible
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Doing The Right Things For Over
Two Decades

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Clients That Nlm Proudly Serves

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Our Values

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Work Ethic

Acclaimed novelist John Irving said “You've got to get obsessed and stay obsessed”. That rings true for us every time we have the opportunity to bring a brand’s vision to life!

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Expertise

We’ve done the research so that you don’t have to! Expect a dedicated team of experts and specialists with decades of combined experience to get you where you want to be.

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Accountability

Your success is our success! Most agencies don’t offer a guarantee simply because they are not confident that they will produce results- but that’s not our style.

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Curiosity

To be an effective marketer is to be a forever student. We are always seeking ways to be better, faster, and more creative, staying on the bleeding edge of tech for our clients.

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Transparency

We get it- your business is your baby. We want you to know it’s in good hands! Expect prompt communication (from a real human) and regular reporting to keep you in the loop.

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COLLABORATION

Great work takes a village- digital marketing is no exception. We’re more than your agency, we’re your partner, and we’re ready to collaborate with your team every step of the way.

Data-centric
Management

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360 Marketing
Approach

At NLM, we are truly obsessed with the power of data when it comes to making strategic decisions for our clients’ campaigns. We spare no expense in providing our clients with service that is guided by industry-leading, cutting-edge tools, and analytics. With years of proven expertise in both organic and paid digital marketing services, think of our work as a surround-sound approach to your marketing goals.

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Web Design & Development

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The Design & Development Team

We Help Business Owners
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